Bachelor of Arts in Strategic Communication

About the course

A four-year, 240 ECTS full-time degree taught in English, covering media foundations, public relations, persuasion, media ethics, media research and crisis communication. It includes a practical training module and a final thesis, and electives include digital marketing, organisational communication and rhetoric.

Entry requirements for Irish students

• Webster Vienna does not publish specific Leaving Certificate rules. It asks for a completed secondary school qualification with good academic results, at least equivalent to a 2.5 GPA on a 4.0 scale, and it accepts European school-leaving certificates. Confirm with admissions how your Higher Level and Ordinary Level grades will be assessed.
• You apply with transcripts from your last three years of secondary school, a personal statement in English of at least 300 words and one recommendation letter; an interview may be requested. No portfolio or maths requirement is published.
• English: Ireland is not on the list of countries whose citizens are automatically exempt. You can be exempted with transcripts showing four years at a secondary school taught in English; otherwise you need a test such as IELTS Academic 6.0, TOEFL iBT 80 or Cambridge C1 Advanced.

How to apply

1. Check the datesEU/EEA deadline for autumn 2026 entry was 31 July 2026. Look for the autumn 2027 deadline on the admissions page and apply early to stay eligible for scholarships.
2. Prepare documentsPassport page, transcripts from your last three school years, a personal statement in English of at least 300 words, one recommendation letter, and proof of English or evidence of English-medium schooling.
3. Apply onlineSubmit the application through Webster’s online application portal. The admissions committee may invite you to a short interview.
4. Pay the deposit and enrolOnce you are admitted, pay the 1,000 euro deposit (it counts toward tuition) before registering for classes, then send your final Leaving Certificate results.

Costs

• Private university: full-time undergraduate tuition is a flat 24,068 euro a year (12,034 euro per semester) for 2026/27, the same for EU and non-EU students. EU students pay a 1,000 euro admission/registration deposit before registering for classes, which is credited toward tuition. There is also the ÖH student union fee of 26.20 euro per semester and a 100 euro graduation fee. No application fee is listed.

At a glance