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Tourism and Leisure Management (Bachelor of Arts in Business)

IMC University of Applied Sciences Krems (Business) · Krems, Austria

100% taught in EnglishApply direct to the university, not the CAOInterviewEnglish-taughtInterviewInternship abroad
Duration3 years
StartsAutumn 2027
EntryInterview
Deadline (EU)15 Apr 2027 (tbc)
EU fee (IMC fee status 2024)€727 / yr

About the course

A full-time, English-taught business degree (180 ECTS) focused on tourism: marketing, management, accounting, consumer behaviour, event and project management, digital tourism and finance. Semester 3 can be spent abroad, semester 4 is a compulsory internship of at least 22 weeks at an international company, and electives include sustainable hospitality and destination management, wellness tourism and sports tourism.

Entry requirements for Irish students

  • IMC Krems asks for an Austrian school-leaving certificate or an equivalent qualification and checks non-Austrian certificates for equivalence. It publishes no specific rule for the Irish Leaving Certificate. If your certificate is not judged equivalent, you are told which supplementary exams you need, and you can take these through a summer school at IMC or with an outside provider. Confirm with IMC admissions how your Higher Level subjects will be assessed.
  • No entrance test and no maths requirement is listed. Selection is based on an online application with a written statement of motivation and a one-to-one interview in English, held online on Microsoft Teams or in person.
  • No English certificate is needed: your English is assessed during the interview.

How to apply

  1. Prepare documentsGet a CV, a passport scan, a passport photo and a full scan of your Leaving Certificate results (all pages, stamps and date of issue).
  2. Apply online from 1 December 2026Submit the IMC online application with your statement of motivation before the deadline (15 April in the 2026 cycle).
  3. Interview in EnglishChoose an interview slot, online or in Krems. You are assessed on motivation, communication, knowledge of the programme and your ability to argue.
  4. Decision and feesYou are told the result by email and on the IMC Onboarding Platform. Pay €363.36 tuition plus the €26.20 ÖH fee within 14 days of the payment request.
Deadline for Irish/EU applicants: Applications for the next academic year open on 1 December 2026. For 2026 entry the deadline for EU and non-EU applicants was 15 April 2026; the 2027 date had not been published when checked, so confirm it on the programme page. If places remain, IMC may run an extended deadline for EU citizens only, and this can close without notice..

Costs

  • EU/EEA students pay €363.36 per semester (€726.72 a year), plus the Austrian student union (ÖH) fee of €26.20 per semester. IMC lists these as ‘fee status 2024’ and reserves the right to change them. No application fee is listed for EU/EEA applicants; the €300 application fee applies to non-EU applicants only.
The EU fee is low (about €364 per semester), but entry is by motivation statement and interview, and there is a compulsory internship abroad of at least 22 weeks in semester 4.

At a glance

CountryAustria
CityKrems
LanguageEnglish
Apply viaUniversity online portal
PlacesNot published
EntryInterview
Programme page ↗Fees ↗Admissions procedure ↗← Back to all European courses

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Checked against the official IMC Krems website: September 2026 (2027 entry). The deadline shown is from the 2026 cycle and fees are marked ‘fee status 2024’, so confirm both for 2027. Always confirm details with the university before applying.