US724 · Level 7 · 3 years

Digital Marketing

Technological University of the Shannon - Athlone · Rest Of Leinster

2026 Round 1 points

187

Down 65 points since 2023 (252).

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About this course

A degree in marketing through digital channels such as social media, search and online advertising. It mixes creative work with data and uses live projects.

How long
3 years
What you study
You study digital marketing applications, branding, graphic design, video production, SEO, e-commerce, analytics and paid advertising, plus accounting, economics and market research. Later modules include creative content, cyber psychology and digital marketing strategy.
Placement and abroad
In your final year you can do a work placement for a semester or a live consultancy project with a company.
Where it can lead
Roles include digital marketing assistant, social media manager, SEO consultant and web designer. Graduates can apply for the Level 8 degree in Digital Marketing at TUS, which leads on to a master's.
Who it suits
Suits students who are creative, comfortable online and curious about how social media and data shape what people buy.

Summary written by FindMyCollegeCourse.ie from the college's own course information. Check the college website for full details.

About Business and administration

Management, finance, and marketing strategies

Learn how businesses operate and are managed. This field covers various business topics such as finance, marketing, human resources, and operations. Students will learn skills in strategic planning, organizational behavior, and decision-making. E.g. Commerce, Business Studies, International Business.

Points history

2023252202421020251902026187

Round 1 points by year

YearRound 1Final (end of season)Middle student
2026187Published after the final round
2025 190190367
2024 210210402
2023 252252367

Round 1 is the points needed for a first-round offer. Final is the lowest points offered a place after all rounds. Middle student is the points of the student in the middle of everyone who got a place. * means not everyone on those points got a place (random selection). Source: CAO points lists.

Subject requirements

  • Chemistry: Higher H7 or Ordinary O6 or Foundation F3
  • Physics: Higher H7 or Ordinary O6

These are the course's own subject requirements. You also need to meet the college's general minimum entry requirements.

See the course on the Technological University of the Shannon - Athlone website ↗

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Points and course details change every year. Always check cao.ie and the college website before you fill in your CAO form.